If you're PayPal, maybe it's frustrating to see people talking about the future of money and not mean you. But it would be a mistake to count them out of the game. The company has been expanding expertly across the Fintech ecosystem, with the latest data point being a $2.2 billion acquisition of iZettle. iZettle is a European version of point-of-sale dongle manufacturer Square, processes $6 billion in payment volume and accepts Google/Apple pay. The success of this model is a consequence of the adoption of mobile phones and tablets -- meaning that smart devices are cheap, everywhere, and can accept payments. Thus the (slow) power shift from dedicated hardware, to payments as a feature within tech ecosystems.
Two directions to think about. First, payments is a great entry into a broader fintech business model. When looking at Chinese messaging company WeChat, we see the world's largest messenger user base, tech payments app, and money market fund. Associated with such a messenger is a large data set of conversation and commerce -- which powers lending and investing. The same playbook could happen in the West. For PayPal, such logic would drive the partnership with micro-investing app Acorns and the acquisition of social payments app Venmo (and developer focused Braintree). Lending is the next logical step -- for analogy, look at Square's merchant lending business or Goldman's success with Marcus and its expansion into Europe.
The second direction is augmented commerce. As AR/VR penetrate the world with devices and change how people shop, we think it will be important to own a hardware asset that can adapt to the opportunity. iZettle gives PayPal an option for success in the next wave of tech transformation. Of course, it will be complicated to rationalize capability, especially in relation to Google and Apple pay. Looking at the Venmo acquisition, PayPal is now stripping out its web functionality and limiting Venmo to the mobile app -- there is no sense in having two separate web standards. And on retail commerce, there is still the question of crypto. Companies like Basepay (support Ethereum as currency at 11 million retail location) and Revolut (prepaid card that can index to crypto and be swiped at point of sale) are building a bridge that PayPal is yet to cross.